Steel Curtain U, TEAM NILO, & Dealiyo: Helping conferences, colleges, and local businesses own their local markets through sponsorship and NIL.
Steel Curtain U, TEAM NILO, & Dealiyo are pairing technology and corporate sponsorship NIL opportunities for student-athletes in NCAA Division II, NAIA, and community college sports. The collaboration is a deal-making and legal resource with a hyper-local sponsorship engine. While large businesses pay millions for the star quarterback or basketball standouts in Power 4 schools, the real untapped opportunity lies within local and regional businesses working with schools and athletes across every division and sport.
The Steel Curtain U, TEAM NILO, and Dealiyo partnership brings DII, NAIA, and community colleges a dedicated sponsorship agency that enables corporate and NIL opportunities via the first customizable legal and dealmaking NIL platform and a content creation agency for outsized marketing results. Our work brings an entire sponsorship team for universities under one roof from corporate sponsorships to brand agency. On behalf of conferences and universities, our team will sell directly to local and regional brands, streamlining marketing spend into both corporate sponsorship and mass NIL opportunities across student networks. This combination of marketing packages amplifies the reach and attention for businesses and will encourage greater corporate sponsorships, third-party NIL activity, and athlete retention for universities and their athletic programs.
All corporate sponsorship opportunities will be directed through Steel Curtain U for integration with business affairs teams. Packages that include NIL outcomes between brands and athletes will be protected via Dealiyo's NCAA compliant legal and negotiation NIL contracting platform. All marketing outputs for packages sold will be creatively produced, executed, and distributed by TEAM NILO to ensure positive reception and outsized impact.
Every student-athlete deserves the opportunity to leverage their name, image, and likeness for financial freedom. DII, NAIA, and community colleges are perfectly suited to facilitate and unlock those opportunities in their local and regional markets. Steel Curtain U, TEAM NILO, and Dealiyo can integrate sponsorships, using technology and content to serve as a conference or university partner in creating opportunities for student athletes and communities.
